
Tropical Paradise
Creative campaign for the launch of Beauty Bay’s summer collection Tropical Paradise.
Brief: Bring the brand into the summer season in a more immersive way, provide a relevant narrative across organic and paid channels, give existing products a spotlight through fresh, seasonally relevant creative.
Output: Evoke that summer feeling through styling, product, colour, texture and storytelling. Bringing to life all the feel-good nostalgia that comes with the much-anticipated summer holidays.
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